Since the invention of blockchain technology and digital assets, Ethereum has consistently stood out as a market leader. Just like Bitcoin has been doing well as a store of value, Ethereum has made significant steps in holding the fort for executions of applications and smart contracts. And while there are thousands of cryptocurrencies in the market today, Ethereum still reigns king, and it seems like that will be so for a long time.
Ethereum has been one of the most significant steps in the world of programmable money and blockchain technology. In fact, it has widely been touted as the “future of internet infrastructure” or the “world computer.” Just thinking about it, there is so much potential that is yet to be unleashed by the ecosystem and crypto, and businesses know this. Despite the current market turbulence and the rise of alternative smart-contract platforms, one thing is clear: Ethereum is here to stay.
Businesses that have already invested in the blockchain have been getting the most from Ethereum’s established ecosystems and vast developer network. Even when the crypto market is facing high uncertainty and volatility, the resilience of the network and steady institutional interest help maintain confidence. This is also why fluctuations in eth price rarely deter serious businesses that view the tech as a long-term investment.
For example, Binance reported that in week 47, Bitcoin and Ether dropped about 9% and 11% respectively, reflecting typical higher beta behavior. However, institutions are still investing in the Ethereum ecosystem.
Institutional and corporate adoption keeps growing
Ethereum’s 2025 price trajectory has been largely fueled by a perfect storm of institutional adoption. In fact, on August 24, the asset hit an all-time high of $4953.73. You see, institutional adoption reached unmatched levels in 2025, with July alone seeing a massive surge in Ethereum ETFs’ net inflows. On July 22 alone, there was a record net inflow of $533.87 million.
The leader of all this was Blackrock’s ETHA, attracting $426.22 million in a single day. This wave of capital pushed total ETF assets to nearly $19.85 billion, an amount that represented 4.44% of Ethereum’s market cap.
Other major contributors to the day’s activity were Fidelity’s FETH with $35.01 million and Grayscale’s ETH fund with $72.64 million. The control that these companies carry on Ethereum is something that would not have been thought to be institutionally possible a few years back.
Apart from ETFs, corporate treasuries are increasingly treating Ethereum as a strategic reserve asset. For instance, Binance reported that Ethereum’s dominance rose to 14.2% with corporate treasuries holding 4.4 million ETH (3.67% of supply).
Recently, SharpLink Gaming became the largest corporate holder of ETH, acquiring 79,949, which adds up to 360,807 ETH (worth $1.33 billion). Other companies like MicroStrategy and Tesla have already joined the bandwagon, showing that in the near future, Ethereum might be a core asset in company treasuries.
Leading the way for tokenization
Tokenization has become the new trend in the world of finance, and Ethereum is at the top of the game. The blockchain has a strong developer base and native compatibility with DeFi, making it the most preferred blockchain for launching and managing tokenized assets. So far, the network has more than $200 billion in assets, giving it roughly 65% of the global tokenized-asset value.
During the Binance Blockchain Week, in the first week of December, Tom Lee stated that Ethereum was positioned to have an ultra-bullish trend in the coming months. In fact, he stated that it could surge to $62,000 soon.
One of the biggest reasons behind this speculation is that Ethereum is placed at the middle of a structural transformation driven by real-world asset tokenization. Lee stated that since the world is tokenizing everything, Wall Street will take advantage of that and create products on a smart contract platform. That platform is Ethereum.
For real-world assets (RWA), Ethereum still leads the charge. According to HVA Group, the blockchain has a market share of 54%. Additionally, ZKsync Era (Ethereum’s Layer 2 scaling solution) holds a market share of 18.6%. In total, the whole ecosystem holds nearly 73% of the global RWA market share.
Some of the most tokenized RWAs include:
- Private credit: $15 billion
- U.S. Treasury bonds: $6.7 billion
- Goods: $1.8 billion
Out of all companies and institutions with RWA funds on Ethereum, BlackRock’s BUILD manages the largest fund at $2.3 billion. This just shows the confidence that traditional financial institutions have in the network as an infrastructure that can be heavily relied on for storing and trading assets.
And as the RWA boom continues, it is quite clear that the blockchain is not just about crypto tokens. It is one that is ready to shape the global finance system.
For many businesses all around the globe, Ethereum is not a “risky bet.” It has become a core infrastructure layer and treasury asset. In the end, its enduring dominance is not a matter of hype. It is the result of real-world utility and accelerating institutional confidence. As businesses continue adopting the network in their operations, you can be sure that the era of Ethereum has just started.
