Social Media Marketing

5 Exciting Digital Marketing Strategies to Propel Small Businesses

5 Exciting Digital Marketing Strategies to Propel Small Businesses

Starting a small business or working on an existing one is always a significant responsibility. To grow online, attract an additional audience, and gain credibility, it is essential to strengthen your brand in the local market. This is where digital marketing methods become indispensable, especially in today’s modern age. The possibilities of this innovative technology…

Social Media Reporting and New Role of AI in 2024

Social Media Reporting and New Role of AI in 2024

In 2024, marketers must navigate complex social media reporting, with average daily user time exceeding 2.5 hours. This presents significant opportunities for brand engagement. Billions of daily interactions provide valuable data for assessing social media effectiveness. The challenge lies in extracting key insights to gauge progress toward social media goals. Beyond likes and follows, the…