Agentic Search

Google Algorithm Timeline: How AI Agents are Changing Search

Google Algorithm Timeline: How AI Agents are Changing Search

In her latest insights, Marie Haynes highlights a fundamental shift in Google’s DNA: the transition from a traditional search engine to a sophisticated AI agent. For businesses and SEO professionals, the implications of this evolution are profound. Google is no longer just a directory of ranked links. During a December 2025 interview, Haynes—a pillar of…